Specialists in the over 50 market
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About

Passion, experience, results

 

Fifty Plus Media

Through experience we point you in the right areas to reach our affluent market without wastage. You are not targeting the  less affluent 18-34 year group so why pay for them? Once we have guided you in the right areas, we will achieve the lowest and most competitive rates on your behalf.  It is not a massive science as some may suggest. We simply know the rates and have been monitoring them for many years. More importantly, we have known the media owners in OUR market for a very long time.  Why pay more than you need to?

When media and buying strategy is finalised we advise on copy. Through years of experience and having scoured  through thousands of different pieces of creative we know how very easy it is to get copy wrong that does not resonate with this audience. We help you avoid the pitfalls and create proven effective copy that really strikes a chord with the 50+ consumer. By understanding this market as we do, we can help you achieve the very best results for you in terms of planning, buying and creative solutions.   

Through mainly referrals our client base has grown to 14 to date in areas such as travel, fashion, health, food and drink, financial, legal, home improvement, charities and gardening. The beauty behind this is that all our clients are targeting the same 50+ ABC1 market so we use the same tried and tested formula for everyone. There are slight tweaks as we take in consideration the category of client but generally it is the same pattern that serves everyone so well.

 

Get in touch

Pop us a message or give us a call to see how we can help you

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☎ Contact
Greg.pearce@fiftyplusmedia.com
☎ 07557 643318
☎ 01920 487786